{"id":6867,"date":"2013-02-20T00:00:00","date_gmt":"2013-02-19T23:00:00","guid":{"rendered":"https:\/\/www.genisi.com\/tips-and-tricks-on-selling-pearls\/"},"modified":"2013-02-20T00:00:00","modified_gmt":"2013-02-19T23:00:00","slug":"tips-and-tricks-on-selling-pearls","status":"publish","type":"post","link":"https:\/\/www.genisi.com\/en\/tips-and-tricks-on-selling-pearls\/","title":{"rendered":"Tips and tricks on selling pearls"},"content":{"rendered":"<p>It&#8217;s really easy <strong>to lose the orientation<\/strong> in the big pearl world, and even easier losing focus on how to organize your shop (either a material or a virtual one) or your sales: here are <strong>some simple suggestions to understand better<\/strong> this market and build a costumer-friendly shop.<\/p>\n<p style=\"text-align: center\">\n<p><strong>Enhancing the uniqueness of a single pearl<\/strong> is a great way to begin. The pearl is itself a great natural gem which <strong>doesn&#8217;t need any particular manufacturing<\/strong> to point out its beauty (like usually happens with diamonds, rubies and emeralds), but highlighting the peculiar characteristics of every type of pearl is surely the first step to instill a first spark of interest in the costumer itself.<\/p>\n<p>A <strong>thorough knowledge of the different types of pearls<\/strong> is the key to found a stable relationship based on faith with the costumers, providing <strong>not only the quality of the offered goods but also right prices for both sides<\/strong>; beside the deep knowledge, a good retailer should keep <strong>a good stash of different kind of pearls<\/strong> in order to fullfil the client&#8217;s needs, maybe thinking about the most versatile types of product available in the market.<\/p>\n<p style=\"text-align: center\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter\" title=\"Pearl_earrings\" src=\"https:\/\/www.genisi.com\/en\/wp-content\/uploads\/sites\/6\/2019\/05\/1357928275-937.jpg\" alt=\"\" width=\"446\" height=\"420\"><\/p>\n<p><strong>Creativity in the disposition and presentation of the pearls<\/strong> has certainly a dominant role in the selling activity because the retailer can <strong>place a decisive mark on particularly interesting or important pieces<\/strong>: pedestals, suffused lightings on jewels and separated cases from the traditional counter ones can better call the costumers&#8217; attention. Beside the disposition, <strong>the material proof of your own enthusiasm about the goods you sell<\/strong> is a positive signal to show to the costumer, so <strong>why not wearing some pearls<\/strong>, even in an original way with modern materials like leather cords?<\/p>\n<p><strong>Classic isn&#8217;t always synonim of dated<\/strong>, above all when we talk about pearls; these amazing natural gems are infact very versatile and can be used for original and youthful combinations to be worn by &#8211; <em>literally<\/em> &#8211; everyone!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s really easy to lose the orientation in the big pearl world, and even easier losing focus on how to organize your shop (either a material or a virtual one) or your sales: here are some simple suggestions to understand better this market and build a costumer-friendly shop. Enhancing the uniqueness of a single pearl [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4478,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[736],"tags":[],"class_list":["post-6867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pearls-and-curiosity"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/posts\/6867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/comments?post=6867"}],"version-history":[{"count":0,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/posts\/6867\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/media\/4478"}],"wp:attachment":[{"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/media?parent=6867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/categories?post=6867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.genisi.com\/en\/wp-json\/wp\/v2\/tags?post=6867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}